Kanye West reflects on his rise from Chicago’s south side to his new 10-year partnership with GAP.
GAP is very lucky these days. While there are plenty of brands that would love to collaborate with Kanye West’s Yeezy, GAP, in the midst of its decline, announced that they would be partnering with the artistic genius for a 10-year contract. Like adidas, Kanye will undoubtedly increase the stock for GAP, but more than that, they have enabled Kanye to fulfill a dream that has been coming true for almost a decade.
Kanye West shared a message in front of the Gap store that he used to buy clothes before his career even started. Kanye thanked God and pondered his appearance before entering a series of random thoughts that have nothing to do with the occasion.
“Thank God. Hi Chicago, this is Ye. This is the Gap store I used to shop at when I was driving my Nissan from the south side. So blessed. Thank God and I am humbled by the opportunity to serve. I put my heart into the color palette and every detail, “says the message before things are full, Yeezy. “I love the Tron original. Do you like things? I don’t know what to do with my hands,” he continued before signing “Love YZY Yeezy.”
Kanye, we don’t know what to do with our hands either, but pray for a better tomorrow.